You should aim to have as high
Jan 10, 2024 6:51:49 GMT
Post by account_disabled on Jan 10, 2024 6:51:49 GMT
Consider that Google often refers to YMYL pages within the guidelines, and repeatedly underlines the importance of them having a higher level than other pages. EAT or Expertise (competence) – Authoritativeness (authoritativeness) – Trustworthiness (reliability) Do you have a site or pages lacking in competence, authority, reliability? These 3 things are requested by raters when evaluating the overall quality of a site or page, especially for YMYL sites/pages. In general it is also one of the good rules of SEO. The “expertise” comes from you, or from the collaborators
who write for your site. If you have skills, if you have qualifications that can demonstrate Malaysia Phone Number List them, show them on the site. “Authority” is similar, but from the site's perspective. Google loves sites that are authoritative on certain topics. Authoritativeness can derive from the quality of the writer, or even that of the community (for example, in the case of certain forums). If we instead talk about "reliability", Google wants the quality raters to decide, based on these questions: "Is it a site that you consider reliable? Or is it a little sketchy and you would have trouble believing what it is trying to communicate to you?” Why EAT matters The concept of EAT should go beyond the fact that your site could be rated by a Google quality rater.
an “EAT value” as possible, and still try to increase it . Maybe by hiring excellent collaborators, or simply updating the authors' biographies, or the About me page. In short, thinking not about quality raters, but about how visitors to your site can judge you. If you have a forum, you could ensure that the best users can have a public profile that displays their qualifications and skills, in order to gain authority among other readers. Let's go back to the broader concept of content quality : when a user lands on your page and can easily tell that it was created by someone with a very high "EAT level", this not only tells them that the content is great, but it makes the user also more likely to recommend it or share it with others. It gives him the confidence to share reliable and trustworthy information with his contacts.
who write for your site. If you have skills, if you have qualifications that can demonstrate Malaysia Phone Number List them, show them on the site. “Authority” is similar, but from the site's perspective. Google loves sites that are authoritative on certain topics. Authoritativeness can derive from the quality of the writer, or even that of the community (for example, in the case of certain forums). If we instead talk about "reliability", Google wants the quality raters to decide, based on these questions: "Is it a site that you consider reliable? Or is it a little sketchy and you would have trouble believing what it is trying to communicate to you?” Why EAT matters The concept of EAT should go beyond the fact that your site could be rated by a Google quality rater.
an “EAT value” as possible, and still try to increase it . Maybe by hiring excellent collaborators, or simply updating the authors' biographies, or the About me page. In short, thinking not about quality raters, but about how visitors to your site can judge you. If you have a forum, you could ensure that the best users can have a public profile that displays their qualifications and skills, in order to gain authority among other readers. Let's go back to the broader concept of content quality : when a user lands on your page and can easily tell that it was created by someone with a very high "EAT level", this not only tells them that the content is great, but it makes the user also more likely to recommend it or share it with others. It gives him the confidence to share reliable and trustworthy information with his contacts.